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Amplify Your Brand with Omnichannel Marketing

Are you finding it difficult to provide a consistent gaming experience across multiple platforms?

As player touchpoints multiply in the gaming industry, many developers find it challenging to maintain a consistent game narrative, deliver personalized in-game messaging, or measure player engagement effectively. This can lead to disjointed gaming experiences, a confusing game narrative, and missed opportunities for player engagement.

A comprehensive omnichannel marketing strategy may be the solution. By providing unified and insightful player interactions across all platforms, your game gains the power to enhance player loyalty and drive increased revenue.

Single Grain, as a seasoned omnichannel marketing agency, is equipped to make this transformation happen. We leverage our expertise in digital strategy to integrate your gaming platforms and deliver a consistent, high-quality player experience.

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Our Specialization in Omnichannel Marketing

At Single Grain, we help gaming companies navigate the intricacies of the digital landscape. Integrating different channels to provide a seamless player experience is our specialty, and we take a data-driven approach to formulate strategies that resonate with your gaming community.

Whether it's your gaming website, email campaigns, social media interactions, content marketing, SEO, or pay-per-click advertising, we'll help you weave these channels together into a cohesive whole. We guide you in making data-based decisions to enhance player engagement and boost ROI.

Our goal is to refine the player journey so that no matter where they interact with your game, they enjoy a consistent, high-quality experience that nurtures trust and encourages loyalty.

Single Grain’s key offerings in our omnichannel marketing bundle for the gaming industry include:

  • Data-driven strategy formulation
  • Channel integration and synchronization
  • Player journey mapping
  • Personalized messaging and targeting
  • Player insight analysis
  • Performance tracking and optimization

— Our clients love us

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“These guys are very good”

“What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.”

— Mike Elson
CTO, SUCCESS Magazine

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

Frequently Asked Questions

And We Have The Answers

  • What makes your approach as an omnichannel marketing agency unique?

    We recognize that in the gaming industry, omnichannel marketing isn't merely about having a presence on every platform, but also about crafting a unified storyline across these channels. Our experienced squad not only possesses proficiency in individual channels such as social media, SEO, email, and mobile gaming, but we also shine in fabricating a smooth and uniform gamer experience. We harness data-led insights, cutting-edge technology, and the most recent marketing trends to design a unique omnichannel strategy, specifically customized for your gaming business.

  • How is omnichannel marketing different from multichannel marketing?

    In the sphere of gaming, both multichannel and omnichannel strategies entail interacting with players across numerous platforms. However, the distinction lies in the degree of cohesion. With multichannel approaches, each platform functions independently, akin to isolated islands in a gaming universe. Conversely, with an omnichannel strategy, as implemented by a gaming-focused omnichannel marketing agency, every platform is interconnected, collaborating to deliver a smooth, consistent player journey. This ensures your gamers can transition from one platform to another, say from a console to a mobile device, without disrupting their gaming narrative or continuity of their experience.

  • Which are the best channels to include in an omnichannel marketing strategy?

    The "ideal" channels for your game, service, or target gamers can greatly vary. Our team of experts at our omnichannel marketing agency will diligently dissect your gamer behavior, preferences, and journey to pinpoint the most potent platforms for your gaming business. We champion a gamer-centric approach, which means our focus is on where your gamers are and how they prefer to engage with your brand. It could be through gaming forums, email, mobile gaming apps, or even offline gaming events. Our ultimate aim is to guarantee your brand message connects with gamers at the perfect moment and in the most suitable environment.

  • How much should I expect to spend on an effective omnichannel marketing strategy?

    While there's no universal solution given the unique nature of each gaming business, the size of your enterprise, your objectives, and financial plan all play a significant role. As a dedicated partner in your success, we strive to deliver value by crafting a bespoke proposal that presents a strategic investment blueprint for your omnichannel marketing initiatives. Our ultimate goal is to optimize your return on investment and foster enduring growth. Keen to explore further? Reach out to us for a complimentary consultation!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

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