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Effective Programmatic Display: Your Path to Success

Are you finding that your in-game ads aren't reaching their full potential?

Your marketing efforts are being diligently executed, yet failing to convert. Perhaps you're even losing potential gamers due to lack of personalization and targeting. Let's face reality: You're leaving XP on the table, and it's time to level up. A shift is needed - from generalized in-game advertising to data-driven programmatic display.

Programmatic display campaign lets you use real-time data to reach the right gamers, at the right time, with the right message. This means your ads deliver greater impact and more conversions. For this shift, you need a dependable programmatic display agency.

Enter Single Grain. We excel in data-driven programmatic display ad campaigns tailored to meet your unique gaming goals.

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Specializing in Tailored Programmatic Display Strategies

At Single Grain, we harness the power of data to craft precision-targeted programmatic display campaigns for the gaming industry. We begin by immersing ourselves in your gaming business, understanding your audience, and aligning with your objectives to devise a strategy that's as unique as your game.

Utilizing real-time bidding platforms, we ensure your ads are displayed at the perfect moment and in the most relevant digital arenas, maximizing your game's visibility and player acquisition. But our mission doesn't stop there. We continuously monitor and fine-tune campaigns to ensure sustained success in the dynamic world of gaming.

We believe in transparency and provide comprehensive analysis and reporting to keep you informed about your campaign performance, always. You'll always know how your game is performing in the digital marketplace.

Single Grain, as a leading agency in the programmatic display for the gaming industry, offers a suite of services:

  • Real-time bidding
  • Data-oriented targeting
  • Interactive ad design and testing
  • KPI monitoring and performance dashboard
  • Ongoing campaign optimization

— Our clients love us

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Frequently Asked Questions

And We Have The Answers

  • What sets your programmatic display agency apart from others?

    In the dynamic world of gaming, our agency stands out by fusing in-depth understanding of programmatic advertising with profound analytical acumen. Harnessing the power of machine learning and sophisticated algorithms, we fine-tune your display ads to achieve maximum player engagement and conversion rates. We don't adhere to a one-size-fits-all strategy; instead, we recognize the distinctiveness of each game developer and provide a customized approach. Positioned at the heart of the digital advertising universe, we're consistently on the cutting edge of the most recent trends and technologies in programmatic display advertising.

  • How does programmatic display advertising differ from traditional digital advertising?

    In the gaming industry, programmatic display advertising takes digital marketing to the next level. It revolutionizes the acquisition and allocation of advertising space by automating the process in real-time, enhancing efficiency and reducing costs. This innovative method surpasses traditional techniques that require proposal requests and negotiations. Instead, it harnesses the power of artificial intelligence and real-time bidding to manage inventory across various platforms such as mobile, display, video, and social channels. This tech-centric strategy facilitates sharper targeting and customization, potentially boosting the effectiveness of your game promotion campaigns.

  • Which are the best platforms for programmatic display advertising?

    The optimal platforms for programmatic display advertising within the gaming industry are contingent on your unique game and intended player base. Our team will meticulously dissect your needs to identify the most fitting platforms that will yield the most impactful results. Our approach, rooted in data, empowers us to make educated choices about which platforms will offer the greatest return on investment and foster your game's growth. We harness our expertise and understanding of the gaming landscape to guarantee your ads connect with the right gamers at the most opportune moments.

  • How much should I budget for effective programmatic display advertising?

    There isn't a universal solution to this query, as it significantly hinges on the scale of your gaming enterprise, your set targets, and the budget at your disposal. Our squad will craft a custom-made proposal delineating the ideal budget distribution to realize your objectives via programmatic display advertising within the gaming industry. We extend a complimentary consultation to understand your requirements and devise a personalized strategy to amplify your advertising return on investment.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

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