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Master the Digital Ad Space with Programmatic

Does the complexity of buying digital ad space in the gaming industry feel like a level you can't beat?

Understanding the ins and outs of the digital ecosystem can feel like deciphering a complex game code. It's not just about securing ad space, but about reaching the right gamers at the perfect moment, with the most engaging message. Multiply these requirements with the array of digital platforms and the task becomes as challenging as a final boss fight.

A programmatic approach to media buying can help you level up your digital advertising game. Efficient and data-driven media buying is only a well-strategized campaign away.

Single Grain, as a top-tier programmatic media agency, is equipped to implement efficient ad buying systems for you, specifically designed to maximize your ad impressions, clicks and conversions in the gaming world. Let Single Grain guide your journey through the intricate maze of digital advertising in the gaming industry.

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Single Grain: Programmatic Advertising Excellence

Investing in programmatic advertising with Single Grain, a leading programmatic media agency, ensures precision and data-driven results for your gaming brand. We leverage cutting-edge technology and data for real-time bidding on ad spaces, ensuring your game reaches the right players in the most cost-effective way.

Maximizing your ROI in the gaming industry goes beyond buying ad space; it’s about utilizing intelligent algorithms for high-impact ad placements. Single Grain can provide just that. We aim for the best placements that ensure your game ads get seen by the right audience, leading to improved player engagement and conversion rates.

Our dedicated team at Single Grain will work hand-in-hand with you to bring your programmatic advertising vision to life, manage your game campaigns, and provide insightful reports to keep you updated on the results.

Key services offered by Single Grain as a programmatic media agency for the gaming industry include:

  • Customized programmatic strategy for gaming
  • Real-time bidding
  • Target audience identification within the gaming community
  • Ad tracking and performance analysis
  • Ad creative and content strategies for gaming
  • Game campaign management and optimization
  • Insightful reporting

— Our clients love us

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“These guys are very good”

“What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.”

— Mike Elson
CTO, SUCCESS Magazine

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work

Frequently Asked Questions

And We Have The Answers

  • What exactly does a programmatic media agency do?

    A programmatic media agency, in essence, empowers your gaming business to harness data and technology to streamline and enhance the procurement and distribution of digital advertising in real-time. This strategy guarantees your promotions connect with the ideal audience at the perfect moment and within the most suitable gaming context. By employing programmatic methodologies, we can assist you in boosting operational efficiency, refining player targeting, and achieving superior command and clarity over your advertising investment.

  • How does programmatic buying differ from traditional media buying?

    The conventional methods of media acquisition in the gaming industry can often be labor-intensive, involving extensive discussions and administrative tasks. However, with the advent of programmatic buying, this process is revolutionized, becoming automated and data-driven. This innovative approach enables laser-focused targeting and real-time fine-tuning, ensuring your gaming ads connect with the appropriate audience in the most suitable context. This could result in heightened player engagement and improved conversion rates. Indeed, it's a paradigm shift in the realm of digital game advertising.

  • Can a programmatic media agency really help improve my advertising ROI?

    Indeed! A finely-tuned programmatic approach can propel substantial enhancements in your advertising ROI, especially in the gaming industry. By leveraging the might of data and real-time bidding, we can guarantee your game promotions reach the ideal audience at the most opportune moment. This level of sharp targeting minimizes unnecessary expenditure and heightens the probability of player acquisition. Furthermore, with live analytics, we're equipped to perpetually fine-tune your campaigns for superior outcomes.

  • Is programmatic advertising suitable for all types of businesses?

    Programmatic advertising can prove advantageous for any entity that leverages digital advertising as a component of its promotional blueprint. From indie game developers striving to amplify their regional visibility to major gaming corporations with a focus on worldwide player engagement, programmatic provides pinpoint targeting and scalability. However, the tactics and platforms utilized may fluctuate based on your game's scale, objectives, and player demographics. As a programmatic media agency with a gaming industry focus, we're equipped to customize a programmatic strategy that optimally aligns with your unique requirements.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

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