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Enhancing Your Online Visibility with Paid Search

Does it feel like your paid search campaigns for your gaming products are faltering, not delivering the visibility or resulting player conversions you were hoping for?

It's a common challenge in the gaming industry - no matter how much money you invest into Google Ads, Bing Ads, or social media promotion, your ROI seems to stagnate or even decline. This can leave you frustrated and questioning the effectiveness of paid search in the gaming market.

But don't lose hope just yet. Your frustrating experience doesn't mean that paid search is ineffective for gaming; it just means that your campaigns need a new approach. It's time to work with an expert paid search agency who knows the tips and tricks of the trade to turn around your ROI.

Single Grain knows the paid search field inside and out, especially when it comes to the gaming industry. Our expert team utilizes a mix of strategic research, data-driven decisions, continuous optimization, and creative approaches to breathe new life into your campaigns, helping you reach more gamers and boost your conversions.

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Unlock Success with Single Grain As Your Paid Search Agency

As experts in paid search management for the gaming industry, Single Grain can refine your search strategies to drive better visibility, more traffic, and online growth for your gaming brand. Our team continually tracks campaign performance, testing and tweaking to ensure maximum return on your investment in the competitive gaming market.

We don’t rely on guesswork. Instead, leveraging comprehensive data and analytics, we fine-tune your campaigns and ads to better target the gaming audience you're trying to reach. And it's not just about getting clicks, we focus on getting engagement from those most likely to convert into active players.

In a digitally saturated gaming market, Single Grain can be your guiding light, leading your paid search campaigns towards success. Our goal is forging a lucrative, long-lasting online presence for your gaming brand.

With Single Grain as your paid search agency for the gaming industry, expect services such as:

  • Target audience identification
  • Keyword research and optimization
  • Ad creation and optimization
  • Conversion tracking and analysis
  • Landing page optimization
  • ROI-focused campaign management

— Our clients love us

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

Frequently Asked Questions

And We Have The Answers

  • What makes your approach as a paid search agency unique?

    At the heart of our ethos is a comprehensive approach to paid search, specifically tailored for the gaming industry. We don't merely initiate campaigns and leave them to their own devices. Instead, we continuously scrutinize, adjust, and enhance to guarantee optimal return on investment. Our squad unites extensive industry acumen, technological expertise, and inventive thought to produce outcomes that resonate with your business ambitions. Recognizing the distinctiveness of each gaming business, we customize our tactics to accommodate your individual requirements and objectives. Simultaneously, we stay abreast of the dynamic terrain of paid search.

  • How does paid search differ from other forms of digital marketing?

    In the gaming industry, paid search, often referred to as pay-per-click (PPC), is a digital marketing strategy where game developers and publishers incur a cost each time a gamer clicks on their online advertisements. This differs from organic SEO, which depends on unpaid, natural rankings due to its inherent relevance to the gamer's search query. Paid search provides an opportunity to pay for a prime position at the top of search engine results. This distinctive feature enables immediate visibility and enhanced control over your digital footprint in the gaming world.

  • Which platforms do you use as a paid search agency?

    As a partner in your gaming venture, the platforms we leverage for your paid search strategy are meticulously chosen based on your unique objectives and requirements. Our expertise isn't limited to a single platform; we are skilled in a multitude of platforms such as Google Ads, Bing Ads, and even social media channels like Facebook and LinkedIn. Our team excels at pinpointing and harnessing the platforms that will yield the maximum return on investment for your specific gaming business. We make certain your ads connect with the right audience, precisely when they're most engaged.

  • How much should I budget for paid search marketing?

    The financial commitment for paid search marketing within the gaming industry can fluctuate significantly, influenced by factors such as your organization's scale, niche, and goals. It's important to note that there isn't a universal solution. Nonetheless, we're committed to offering expert advice and partnering with you to establish a budget that's logical, with a keen focus on delivering a robust return on your investment. Keep in mind, the unique advantage of paid search marketing is its pay-per-click model, making it an economically savvy strategy to engage your desired gaming audience.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

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Level Up Your Marketing Without Increasing Your Headcount

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