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Enhancing Your Online Visibility with Paid Search

Does it feel like your paid search campaigns for your health services are faltering, not delivering the visibility or resulting patient conversions you were hoping for?

It's a common challenge in the health industry - no matter how much investment you make into Google Ads, Bing Ads, or social media promotion, your ROI seems to stagnate or even decline. This can leave you questioning the effectiveness of paid search in reaching your target health-conscious audience.

But don't lose hope just yet. Your frustrating experience doesn't mean that paid search is ineffective; it just means that your campaigns need a new approach. It's time to work with a paid search agency who knows the tips and tricks of the trade to turn around your ROI, especially within the health sector.

Single Grain understands the paid search landscape in the health industry inside and out. Our expert team utilizes a mix of strategic research, data-driven decisions, continuous optimization, and creative approaches to breathe new life into your campaigns, helping you reach more patients and promote healthier lives.

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Unlock Success with Single Grain As Your Paid Search Agency

As experts in paid search management for the health industry, Single Grain can refine your search strategies to drive better visibility, more traffic, and online growth. Our team continually tracks campaign performance, testing and tweaking to ensure maximum return on your investment in the health sector.

We don’t rely on guesswork. Instead, leveraging comprehensive data and analytics, we fine-tune your campaigns and ads to better target the audience you're trying to reach in the health field. And it's not just about getting clicks, we focus on getting engagement from those most likely to convert into patients or customers.

In a digitally saturated health market, Single Grain can be your guiding light, leading your paid search campaigns towards success. Our goal is forging a lucrative, long-lasting online presence for your health brand.

With Single Grain as your paid search agency in the health industry, expect services such as:

  • Target audience identification
  • Keyword research and optimization
  • Ad creation and optimization
  • Conversion tracking and analysis
  • Landing page optimization
  • ROI-focused campaign management

— Our clients love us

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

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“These guys are very good”

“What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.”

— Mike Elson
CTO, SUCCESS Magazine

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

Frequently Asked Questions

And We Have The Answers

  • What makes your approach as a paid search agency unique?

    Our comprehensive methodology to paid search, particularly in the health industry, sets us apart. We don't merely initiate campaigns and leave them to their own devices. Instead, we persistently scrutinize, adjust, and enhance to guarantee optimal return on investment. Our squad amalgamates seasoned industry know-how, technological aptitude, and inventive ideation to yield outcomes that harmonize with your healthcare business objectives. Recognizing the distinctiveness of each business, we customize our tactics to cater to your particular requirements and aspirations, all the while staying abreast of the dynamic terrain of paid search.

  • How does paid search differ from other forms of digital marketing?

    In the realm of health, paid search, often referred to as pay-per-click (PPC), is a digital marketing strategy where advertisers incur a cost each time a user engages with their online advertisements. This differs from organic SEO, which depends on non-paid, natural rankings due to its innate relevance to the search query. Paid search, on the other hand, provides the opportunity to invest for a more prominent position in search engine results. This distinctive feature enables instant outcomes and enhanced command over your digital visibility in the health industry.

  • Which platforms do you use as a paid search agency?

    As a healthcare-focused paid search agency, our platform selection is primarily guided by the unique requirements and objectives of your healthcare business. We are skilled in leveraging a diverse range of platforms, such as Google Ads, Bing Ads, and social media channels like Facebook and LinkedIn. Our team excels at pinpointing and harnessing the platforms that will yield the highest return on investment for your specific healthcare enterprise, guaranteeing your advertisements connect with the appropriate audience precisely when they need it most.

  • How much should I budget for paid search marketing?

    The financial commitment for paid search marketing in the health sector can fluctuate significantly, influenced by factors such as the scale of your healthcare institution, the specific health industry segment, and your strategic goals. A universal budget solution doesn't exist. However, our role is to offer expert advice and collaborate with you to establish a budget that is logical, with the objective of delivering a robust return on your investment. It's important to note, the advantage of paid search marketing in the health industry is that expenses are incurred only when a potential patient engages with your ad, making it a financially prudent strategy for connecting with your desired audience.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

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