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Unlocking Your Potential with Display Advertising

Does your gaming company struggle to capture the right player's attention or spend too much on ineffective advertising?

Your current display advertising strategy may not be hitting the mark with your target gaming community, leading to high expenses and low ROI. It can become frustrating and financially draining to invest heavily in these campaigns only to witness dismal results.

A refined approach, strategic planning, and targeted placements are crucial for an effective display advertising campaign within the gaming industry. It requires adopting data-backed strategies, understanding your player's preferences, and crafting visually appealing ads that resonate with the gaming aesthetics.

This is where Single Grain comes in. Our team of advertising professionals excel in creating high-performance display advertising campaigns that resonate with your gaming audience, increase brand awareness, and ultimately, drive revenue growth.

Specializing in Result-Driven Display Advertising

At Single Grain, we level up your gaming brand by placing it in the spotlight, right in front of your target gamers at the perfect moment. Utilizing cutting-edge tools and technologies, we delve into your audience's gaming habits and preferences to craft immersive and tailored advertisements that will captivate your players.

Our creativity is powered by data. With a high-level strategy, we forge a creative vision for your display ads that aligns with your gaming brand's overall marketing objectives and speaks directly to your player base. Our process involves continuous monitoring and optimization to ensure that your ads are performing at their peak, delivering the high scores in results you expect.

We believe that a one-size-fits-all approach doesn’t work with display advertising in the gaming industry. Therefore, our services are customized to meet your unique needs and drive the desired results, whether you're promoting a new RPG, an exciting battle royale, or an engaging mobile game.

Major services provided by Single Grain in Display Advertising for the Gaming Industry:

Comprehensive display ad strategy development for games
Behavior-driven gamer targeting
Ad creative design and development for gaming
Data analytics and performance reporting in gaming context
Continuous ad optimization for gaming campaigns
Retargeting campaign setup and management for gamers

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— Our clients love us

“These guys are very good”

“What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.”

“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

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Frequently Asked Questions

And We Have The Answers

What makes your approach different from other display advertising agencies?

Our squad comprises a dynamic mix of gaming industry specialists, inventive thinkers, and data analysts. We reject the notion of a universal solution. Instead, we strive to craft bespoke campaigns that truly engage your gaming audience. Our tactics are rooted in data and tailored to your distinct business aspirations and targets. Additionally, we keep our finger on the pulse of the latest shifts and advancements in display advertising, ensuring we deliver state-of-the-art solutions to every game developer or publisher we work with.
How is display advertising different from other types of digital advertising?

In the context of the gaming industry, display advertising signifies the utilization of visually compelling ads that surface on external gaming websites, rather than being confined to search engine results. The objective is to captivate gamers during their online sessions with engaging visual content. These ads can take multiple forms, such as banners, pop-ups, and rich media. In contrast to conventional advertising techniques, display advertising in the gaming world enables sophisticated targeting and retargeting tactics, amplifying the chances of connecting with the appropriate gaming audience at the most opportune moment.
What platforms do you use for display advertising?

In the context of your gaming enterprise, the selection of platforms is steered by your strategic goals, player demographics, and the unique characteristics of your game or service. We frequently leverage Google's Display Network for its broad player reach, Facebook for its granular targeting capabilities, and LinkedIn for B2B initiatives. Nevertheless, as a trusted partner among display advertising agencies, we will always customize the platform selection to your distinct requirements, guaranteeing we optimize the effectiveness of your display advertising campaign in the gaming industry.
What should I expect to spend on a display advertising campaign?

The investment required for display advertising in the gaming industry can fluctuate significantly, influenced by elements like your intended player base, the level of competition within your gaming niche, and the advertising platforms you select. We understand these complexities and are committed to collaborating with you to devise a financial plan that harmonizes with your business objectives, ensuring the most advantageous return on your investment. For a tailored cost projection, we welcome you to connect with us!